| On 11.30.09, In Uncategorized, by deep |
The search giant Google is not a newbie when it comes to web. It has plethora of products and services lined for its customers ranging from its bread and butter search engine to the more recent ones like Google Wave. We have known and seen Google grow as one of the vibrantly innovating companies in the Silicon Valley. But of late, the giant has started feeling jitters from seemingly small, but potentially big, competitor in the form of Facebook. The war is on.
Facebook is well armored with its mass appealing social networking site while Google is fully equipped with its diversified product portfolio. But for both of these companies, the real money is on ads. Google has around 90% of its revenue coming from the ads while Facebook has over 70% of revenue coming from ads. So, putting both these biggies on the same plate, we see that advertisement is the cash cow for them. Both these companies bank on user data to move up the profit. Ultimately, that is what both these giants are fighting for – increasing user base so as to increase the probability of increasing the revenue.
Source: compete.com
Google Vs Facebook
Google receives the monthly hit of around 2.05 billion which is around 1.4 times the hit received by Facebook. This is one edge Google has over Facebook. But the ability to use real time data is what makes Facebook sit on top of Google. So to say, Facebook is powered by its millions of users who are the real indexes that are disseminating information real time to other users. On the other hand, Google has its crawlers sucking information from various sites but not at the real time. This is where the Facebook has a real edge over Google and that is where it is banking to move up its profit.
Facebook has a big pool of “personal data” that it can swim in to understand the behavior of its users from many dimensions. This has immensely helped Facebook in not only in morphing the social networking site but also in developing new applications that are preferred by the critical mass.
On the other hand, Google has Orkut as an answer to Facebook. But Orkut is not as famous as Facebook on global front. It has certain packet of loyal users in countries like India and Brazil but is still to create the same amount of stir as Facebook has. But to make its presence felt over the social networking paradigm, Google has OpenSocial, a platform allowing users to create widgets for various social networking sites by pulling in information from sites like Orkut, hi5, Ning, Yahoo, MySpace, Sonico and Friendster.
If Google has OpenSocial, Facebook has Open Stream and Connect to allow its users to create widgets and communicate with their friends without having to log in to Facebook. With this, Facebook is again pulling valuable data about its users which Facebook will definitely try to monetize in one way or the other. But the weak link with Open Stream is that it only allows users to create Facebook specific apps while OpenSocial allows users to create widgets for multi-platforms.
Amidst all this competition, we must never forget that Google has a huge stash of cash to innovate and prove its point in the web. It has spread its tentacles in every possible arena where it sees money can be generated. At the same time, it has come up with many inventions like Chrome and Chrome OS, also Google has shown that it is ready to open up with its Google Dashboard.
In the web arena, we are certainly seeing different groups forming – with Google or against Google. We may be seeing a new age of cyber war where the motive is not to obtain a piece of land but the domains over the whole Internet.
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17 Responses
facebook will never get my business
stop letting the users send me links to see their page and then have it be a blank page asking me to login
maybe let me check it out before i decide to give you my personal information
facebook is just a huge scam, its all the crap that went around the internet when it first became popular and everyone was avoiding it like the plague.
now some jackass bundled it all into one convenient package and people are throwing themselves at it like a bunch of retarded lemmings
Google will always win.
Hm, i dunno…i feel like saying “way to compare apples and oranges, buddy”.
Think about it. Facebook, is at it’s peak right now, like myspace was around 2005-2006.
Google’s been building up as a search engine. Everyone needs a search engine, forever.
Not everyone will stick with facebook once the next “cool” social network comes to term. Especially since facebook is so large that if new technologies are added into the mix they will fall behind because their infrastructure won’t be able to handle it.
http://www.google.com never has to change, much , anyway. Searching will never get crazy innovative. Look at Bing, they added cashback and some people think it’s worth running to, but in the end, the simplicity of google wins. And yes, google wave will not be kicking facebook’s butt any time soon, but there’s no way facebook will ever bypass google…it’s seriously apples and oranges here…
Unbearably childish analysis! You can’t compare to the two based on Facebook versus Orkut, which you tried to do. The only way in which Facebook could possibly rival Google is by blocking off the vast amount of information they contain–which they have, to some extent–but also, they’d have to become A LARGER OR AT LEAST MORE EFFICIENT CONTENT PRODUCER THAN THE ENTIRE REST OF THE INTERNET. Sorry, chum, that won’t happen. Playing this silly numbers game where Google gets x hits versus Facebook’s x has nothing to do with the economic reality of the situation. Facebook and Google don’t compete.
I can agree with this because people actually stay on facebook for a seriously significant amount of time. People go and check facebook more often than their emails. I only started using facebook about one year ago and even though I don’t really use it. I know it is highly addictive and since they have your information they can target ads at your age bracket, gender, race, birthday, and anything else you have told them. Its like a social security number, which is very social, but not that secure at all.
http://www.leetboss.com/apple/covers/iphone-covers
Your talking about 2 businesses, one has made and continues to makes a lot of money, one doesn’t
@Ramsez & @Jonny thanks for your response. I do agree with few concern u have mentioned, that there is no way to dominate google with its indexing and search capability.
But if we look in a way in which social networking sites are competing to own a space in the Internet. We might see the struggle. With statistics saying that people are receiving more hits from Facebook than Google’s search. Isn’t it something Google might have to act on? It may have the largest repository of websites but people are becoming use to asking people rather than searching for it.
Facebook is not into search as Google is but Google is trying its best to be where Facebook is. Google might not be threatening Facebook’s market share as Facebook is to Google. I think that cannot be ignored. This new online social space has integration of lots of new web technology which in a way makes both Google and Facebook a heavy competitor.
It has become a question of where people spend their most time and Facebook is certainly coming up. I do appreciate your views on the topic and would be glad to interact more.
Thank You all for your comment.
[...] in getting quality sites use it. The fight is on, and is interesting to watch in days ahead.Source:http://technology.globalthoughtz.com/index.php/google-vs-facebook-fight-for-web-dominance/ Posted by Makin at [...]
You can’t be serious in comparing these two. I don’t think Google is, ever has, or ever will, try to be where Facebook is.
Google does it’s own thing and does it better than anyone else out there! As seen with Google Maps, Gmail, Go, Google Wave, and Chrome. I am sure when Chrome OS is fully released it will knock the socks off the industry.
Someone has already said it, another social networking site will come along and everyone will jump to it leaving Facebook to the death it needs. I am about to delete my FB account based on there terrible functionality and the opinion that it is high school in website form. The site has problems more than half the time I am on it, which isn’t very often. The coding sucks and their infrastructure cannot handle the demand that is placed on it.
PS Google wave is catching on. I already have an account and I love it. I really do think it could take the place of email, what Google said was not just hype.
I wonder which company is going to buy the other first
The idea Google vs Facebook may be interesting, but still, the article sucks really hard.
I use google dailyI use facebook only when companies offer coupons to be their friend,
Regardless of who wins, I think we should all agree that the writer of this extremely poor article deserves to lose.
[...] News link: here [...]
Google will be number one no matter what happened.
Facebook vs Google.. i will go with Google =]
Google is still the best! facebook will never be popular without the help of google i think.