It seems that war of patents is not yet over. Few days back, Facebook won its patent for Newsfeeds and now its Google with its brand new patent for Location aware Advertising is all set to change the ball game. Google can now have an advertisements based on location, geolocated price information, and mobile ad [...]

Microsoft released a “beta” test version of the Outlook Social Connector. The add-on software, which was first discussed last November, adds a new pane to the main e-mail reading screen on Outlook.
The Outlook Social Connector is a set of new features exclusively developed to help users to keep track of their social profile, along with enabling [...]

The two giants sitting on top of the gold mine of public information, Google and Facebook, seems to strike many similarities these days. Both are on the front row regarding privacy issues and mishandling user’s information. Last month when Facebook opened up everyone’s profile to public, it was criticized for not having any user sentiment.
The [...]

Google is one such name in the Technology arena that is well poised to rule. Talking of past decade, it’s been all the way up for Google and undoubtedly they have been ruling the internet economy. Google have had its impact in the industry with more than 150 products and will continue to grow with [...]

In the business world, the one which leads the distribution sector is the most profitable of all. We all know of the success of Walmart and its distribution chain. Now businesses are moving at a rapid pace towards the Internet. Products and Services are going online and reaching them has become harder than before. The [...]

For a while, we have been following privacy issues concerning unauthorized private data storage by social networking websites like Facebook and Google. Our previous posts have explored various situations where a user privacy is being compromised deliberately by these enterprises.
For your surprise, Facebook alone has 4 full fledged data centers up and running 24 [...]

So you now know one single Google search query consumes substantial amount of energy. To put this on a scale, Google processes petabytes of information on a daily basis while indexing the web and doing other various things. With VOD (video on demand) sites like YouTube (making up over 10% of total internet bandwidth usage) and put into [...]

Facebook has been hammered over very real and pertinent concerns that go far beyond mere member tempter-tantrums. The brouhaha began early last year when Facebook implemented, and then almost immediately retracted, new Terms of Service that many believed would give the site perpetual ownership of member information (like photographs).

Over the course of the last year, [...]

In a move to show its 350 million members that it’s serious about their safety, Facebook has launched a partnership with security firm McAfee: six months of McAfee’s Internet Security Suite software, a discount subscription after that, and custom security software and education materials on Facebook.
McAfee has also developed a free tool for Facebook users [...]

Google, a giant in the field of software industry started with a search engine, and today they have extended their empire beyond a software engine. However, with an extensive desire to be in the lead of the ongoing technological race, Google can these days be found to be involved in arenas which can ultimately lead [...]